We audit hotels, including mystery-shopper stays: incognito visits that see the hotel through the guest’s eyes. We add an expert assessment of how the property is run, based on interviews with the management team and an analysis of documents — sales and staffing data, reports from the hotel systems and financial results for recent months and years. We assess the sales strategy, marketing, food and beverage, procedures and management style, and give specific recommendations for change in every area.
Services
Hotel Audits & Operational Advisory
How we approach the mandate.
Every mandate is treated on its own terms. Combining investment expertise with operating practice lets us look at a project as both investor and operator — and deliver an opinion that is rigorous, realistic and in line with market standards.
01
Decision
We start by understanding the decision our work needs to support, then define the scope that fits the project and the client.
02
Evidence
We gather market data and the property's own materials, then analyse them against the investor's specific questions and priorities.
03
Recommendation
The result is a clear recommendation on the question we started with — one that supports the decision in front of the client.